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Campaigns & Live · 2023

UB40 ft. Ali Campbell

Killing the noise.

Campaign PR Broadcast & Content Live Music
UB40 ft. Ali Campbell

Client

UB40 ft. Ali Campbell

When Uganda's favourite band came home, we made sure no one looked away. Killing the noise. Filling the seats. A landmark Kololo concert delivered.

After fifteen years away, UB40 Featuring Ali Campbell was returning to Uganda, performing at Kololo Ceremonial Ground on December 21, 2023 to coincide with NBS TV's 15th anniversary. NextCom handled communications for the event in collaboration with NBS TV and Talent Africa — building nationwide anticipation and making sure the room, and every screen, showed up.