Last Friday, Danze Edwin, the Chief Marketing Officer and General Manager of Next Media, appearing on a popular podcast named Big Conversations with Ordinary People, discussed the importance of digital marketing in today’s world, the challenges of hiring and retaining top talent, and the secrets to creating successful marketing campaigns.
The event focused on the thriving world of side hustles.
Edwin, with his expertise in digital marketing, shared valuable insights and shed light on the untapped potential in Uganda.
As a digital marketer, Danze acknowledged the ever-evolving nature of social media platforms like Twitter. By mastering algorithms and keeping a close eye on changes, he has been able to experiment with his profile and understand the platform’s dynamics.
He mentioned the significance of YouTube and emphasized the growing importance of the platform for content creators.
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